How Destination Social Responsibility Affects Tourist Citizenship Behavior at Cultural Heritage Sites? Mediating Roles of Destination Reputation and Destination Identification
نویسندگان
چکیده
Cultural heritage tourism, as a typical integration of culture and has attracted extensive attention in recent years. Although some scholars have already explored the influencing mechanism tourists’ behavioral intention cultural destinations, there remains lack research on how social responsibility tourism destinations affects tourist citizenship behavior. Exploring formation behavior at sites from perspective destination responsibility, this study intends to provide theoretical reference for realizing high-quality development tourism. In study, chain mediation model based reputation identification is constructed clarify The structural equation bootstrapping methods are applied conduct empirical tests 573 valid samples who experienced results show that: (a) positively behavior; (b) plays mediating role between advocacy (c) feedback (d) jointly play These not only internal behavior, but also presented certain significance practically guiding managers promote sustainable
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ژورنال
عنوان ژورنال: Sustainability
سال: 2022
ISSN: ['2071-1050']
DOI: https://doi.org/10.3390/su14116772